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Memorial Physician Services Renames Virtual-Care Service to MemorialNow, Expands Service to Include Some Children


Memorial Physician Services has renamed its virtual-care service to MemorialNow and has extended the service to include some children between 1 and 17 years old.

Launched in 2016 as MemorialMD SmartVisit, MemorialNow is a secure, internet-based service to treat non-emergency illnesses and injuries.

When the virtual-care service launched, it was open to any adult whether they were a Memorial Physician Services patient or not. MemorialNow has expanded its coverage to include children from 1 to 17 years old who are established patients with a Memorial Physician Services physician and have been seen within the past year.

“While the name and the app are new, MemorialNow provides the same quick, convenient and personal service our patients have come to expect from us,” said Travis Dowell, vice president of Memorial Physician Services.

MemorialNow is fully staffed by Memorial Physician Services, an affiliate of Memorial Health System. Local nurse practitioners will respond within one hour to consumers who access the service during its operating hours of 7 a.m. to 7 p.m. daily, including weekends and holidays.

Current patients can download the new app by searching MemorialNow in the Apple Store or Google Play store. Their usernames and passwords from the MemorialMD SmartVisit app have been transferred to the new app so there’s no need to create new login information once the app is downloaded.

“If parents or guardians have already linked their name, date of birth and Social Security number to their child’s medical record, their child’s profile will be linked automatically to their profile,” Dowell said. “If eligible, their child’s name will appear on the Getting Started page when they log in with their existing username and password to start a MemorialNow visit.”

MemorialNow can diagnose hundreds of minor symptoms. Some of the more common conditions treated through MemorialNow include cold and flu, urinary tract infections, sore throats, minor burns and cuts, skin rashes and ear, skin and eye infections in adults, as well as cough and cold, croup, swimmer’s ear, pink eye, rash and sore throat in children. If requested, absentee slips are provided for school and work on the day of service.

MemorialNow is not appropriate for moderate to severe medical problems or for medical emergencies. The service costs $40. Patients are not charged unless a diagnosis and treatment plan can be made.

To date, the average visit has lasted less than 15 minutes. If a patient communicates after business hours, they will receive a response the following morning.

For more information or to enroll, visit For technical questions, call 1-877-803-0577.